For the last 20 years, Montserrat Peidró has been actively driving the digitization of the graphic arts industry. Since 1998, Montserrat has introduced more than 15 different digital printing systems and related solutions from Hewlett-Packard in market segments as diverse as signage, general commercial, professional photography and packaging. In 2016, Montserrat joined Heidelberg Druckmaschinen as SVP Global Head of Digital Print Business Unit, where she devoted special attention to work with companies in packaging on how to grow their business by digitizing their workflow and their production.
In addition, Montserrat is a senior business consultant for various startups and an active keynote speaker specialized in topics such as business management, career development, diversity and printing industry trends.
Montserrat studied Telecommunications Engineering at the Universitat Politècnica de Catalunya and at the Technische Hochschule Darmstadt. She holds a Business Degree by the IESE Business School and started her career as R&D hardware development engineer. She lives in her favorite city: Barcelona