How to increase your visibility in a digital world

A talk by Miguel Afonso, Clare Porter and Claire Russell-Jones
Bespoke, Bespoke and Bespoke

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About this talk

While traditional PR and marketing tactics remain effective, the COVID-19 crisis has left a large event-shaped hole in our marketing calendars and accelerated our dependence on digital communications. Whether digital was a part of your strategy anyway or you recognize that it now needs to feature more prominently, how do you ensure that your brand messaging cuts through all the competing digital noise? And how do you still maximise your usual PR and marketing activities with a shifted focus on digital platforms? The Bespoke Group will discuss their advice, strategy and experiences of navigating this new ‘PR and marketing normal’.

Miguel Afonso

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