When Creativity meets Technology: The Big Vision is in the Details

A talk by Jorunn Tharaldsen and Kris Walewijns
Dusty & Modena Gruppen and Canon

Register to watch this content

By submitting your email you agree to the Terms of Service and Privacy Statement
Watch this content now

Categories covered by this talk

About this talk

Interior décor is a market that everybody is interested in, as it touches on everybody’s daily lives and personal space. Very often there is a difficult spread between capturing the wild and unbound ideas (and quality requirements !) from that early ‘creativity’ stage , and marrying that to the reality of materializing it within the bounds of what is possible with the available technology.

Through the case of a unique wallpaper business idea in Norway, we follow the whole process from the inceptive, creative side, all the way through the implementation of that golden idea through unique technology.

Witness also how we are reviving a more than 100-year-old Norwegian heritage with today’s means and see how that big vision, truly is in the details.

Kris Walewijns

For more info: kris.walewijns@cpp.canon

Proudly supported by